We are the largest producer and marketer of shell eggs in the Bangladesh. In fiscal 2014, we sold approximately 320.00 Million pcs shell eggs, which represented approximately 13% of domestic shell egg consumption.
Our total flocks of approximately 1.6 million layers and 0.30 million pullets. Layers are mature female chickens; pullets are young female chickens usually under 18 weeks of age.
We operate in a single segment. Our primary business is the production, grading, packaging, marketing and distribution of shell eggs. We sell our shell eggs through our extensive distribution network to a diverse group of customers in the whole nation.
We are one of the largest producers and marketers of value-added specialty shell eggs in the Bangladesh. Specialty shell eggs include nutritionally enhanced, multi tier cage systems and brown eggs. They have been a significant segment of the market in recent years.
Diamond farm-fresh, nutritional eggs are produced by hens fed a wholesome, a best diet of healthy grains, soya meal, and a premium supplement of rice bran, alfalfa, sea kelp and Vitamin E. Our feed contains no added hormones, antibiotics or steroids, and no animal by-products, recycled, or processed foods.
This superior hen diet gives our eggs added nutrition a delicious taste, strong shells and creamy, bright yellow yolks. Simply put, Diamond Egg is the only egg to give your family for better nutrition and better taste.
Diamond eggs are produced locally throughout the Bangladesh and are typically delivered to distributors within 12 hours of laying, ensuring a farm-fresh taste in every single egg.
We are a leader in industry consolidation. Since 2012, we have completed eighteen acquisitions ranging in size from 375,000 layers to 1.60 million layers. Despite a market that has been characterized by increasing consolidation, the shell egg production industry remains highly fragmented. We believe industry consolidation will continue and we plan to capitalize on opportunities as they arise.